America’s Navy: Faces of the Fleet
project name

America’s Navy: Faces of the Fleet

Jesse Iwuji is a sensation in the racing community, being the first active duty armed forces member to compete in NASCAR, and one of only a handful of African American drivers. He discovered his love for motorsport in his 20’s while stationed in San Diego as a Surface Warfare Officer. His story is a reminder that anything is possible in life with the right mindset.

description

Client: Y&R Memphis | America’s Navy
Creative Director: Benjamin Potter (CLICKON Studios)
Director: Cody Ball
Executive Producers: Richard Wilson + Benjamin Potter

CLICKON Studios teamed up with Y&R Memphis to produce Faces Of The Fleet. When most people think of the Navy, they see ships, jets and advanced technology. They rarely see people, the ones who know the real meaning of Navy life.

By shifting the focus from technology to real and raw stories of our men and women in uniform – inside their real environments- we invite the viewer into an intimate and personal connection with our sailors every month. After watching, our audience will gain an understanding of what life is truly like inside America’s Navy. These captivating stories also serve as a teaching tool, boosting the Navy’s recruiting capabilities.